Get the BLUE app
Add BLUE to your phone’s home screen. It opens full screen like an app, with Friday drops and store info one tap away. No App Store needed, and it’s free.
You already have the BLUE app. Find the BLUE icon on your home screen.
On iPhone or iPad
- Open shopbluestore.com in Safari.
- Tap the Share button at the bottom of the screen.
- Scroll down and tap Add to Home Screen.
- Tap Add. The BLUE icon appears on your home screen.
Using Chrome on iPhone? Tap Share in the address bar, then Add to Home Screen.
On Android
- Open shopbluestore.com in Chrome.
- Tap the menu ⋮ at the top right.
- Tap Install app (or Add to Home screen).
- Tap Install. The BLUE icon appears with your other apps.
Free. No App Store, no account, and it always shows the latest from BLUE.